"CAC as a profit-center"
Businesses that make CAC a profit center.
My fave is @freightwaves founded by @freightalley.
It has a media arm and a SaaS data business.
The media business is negative customer acquisition cost for the SaaS business!
"CAC as a profit-center"
Businesses that make CAC a profit center.
My fave is @freightwaves founded by @freightalley.
It has a media arm and a SaaS data business.
The media business is negative customer acquisition cost for the SaaS business!