Niels Klement promotes Perspective MCP as a remedy for low-performing AI-generated funnels: it enables Claude to assemble funnels that convert by adding tracking, CRM integration, and automatic optimization. Klement contrasts generic AI funnel creation with this approach, claiming Perspective MCP leverages techniques from funnels that drove over $1 billion in ad spend to produce real leads.
Niels Klement (@nielskle) says AI funnel builders produce more content but often fail to generate leads; he calls this 'making marketers broke' and argues they should make marketers rich.
AI funnel builders made it easy to create more stuff.
Perspective MCP makes it easier to create stuff that actually brings in leads.
Huge difference.
Niels Klement (@nielskle)
Vibe coding funnels is making marketers broke.
It should be making them rich.
Built on funnels behind $1B in ad spend.
Here's how it works:
Video
— https://nitter.net/nielskle/status/2069405178223038775#m