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@swyx reports a post reached 100,000 views in four days (published 2026-07-27)…

2026-07-27 · 17:52 UTC ·@swyx ·1 min read

Brief

@swyx celebrates a talk reaching 100,000 views in four days (first such spike since @trq212's keynote) despite no 'big lab' boost or buzzword hype. He predicts Prof. @coyle_frankp may cross 1M views, praises upcoming @JohnOusterhout keynote, and argues conferences should favor professors/YouTubers; AI Engineer credits several for reviving ontologies.

Why it matters

@swyx reports a post reached 100,000 views in four days (published 2026-07-27), the first time he's seen that level of traction since @trq212's keynote and achieved without a 'big lab' boost or buzzword-driven hype.

Key details

  • @swyx predicts Prof. @coyle_frankp is likely to join the rare >1M-view speakers and highlights an upcoming keynote from @JohnOusterhout; he argues conferences should lean on YouTubers and professors because they (1) speak professionally, (2) lack obvious startup bias, and (3) condense years of public work into concise, rabbit-hole-worthy talks.
  • AI Engineer credits Prof. @coyle_frankp, @emileifrem, Jesús Barrasa, and @steveonjava for reintroducing 'ontologies' to the AI engineering community.
Source evidence

first "100k views in 4 days" since @trq212's keynote. especially hard to achieve s.t. no biglab boost, no hypey buzzword bingo.

just a useful concept, presented well, that will stand the test of time.

always glad to see these show up in our CFPs. usually this early traction is a good predictor that @coyle_frankp will join our rare ranks of >1M view speakers.

We've got more professors coming - I'm excited for @JohnOusterhout's keynote! increasingly like the idea of leaning on youtubers and professors as keynoters for industry conferences as 1) they obviously speak for a living so are good at it, 2) they dont have obvious bias for a single specific startup to sell you on (usually), 3) they can condense years of thinking/already public output into a concise talk for you to rabbithole on further if the keynote interests you (others are not nearly as public)

AI Engineer (@aiDotEngineer)

✨ontologies✨

thanks Prof @coyle_frankp, @emileifrem, Jesús Barrasa, @steveonjava et al for reintroducing these concepts to the AI Engineering world

— https://nitter.net/aiDotEngineer/status/2081797702170636513#m