Day 19 of 100, taking LinkedMash to $2k MRR. Current: $211.50 (+$0).
The numbers:
1. MRR $201.50 to $211.50
2. 1 new paying customer
4. $88.50 short of the 31 Jul milestone
Shipped a blog, a rebuilt landing page, a demo video, a trial expiry job. None of it moved the number.
Then Chiti found the leak.
Every scheduled job behind an auth check was failing silently. The guard checked for a header the platform never sends, so the real scheduler got rejected on every run.
1. 260 upgrade nudges queued since 21 Jul, 0 sent
2. 80 failed runs in 20 hours
3. a cleanup job dead for 26 days
Fixed, deployed and verified live the same night.
A flat week looks like a traffic problem. Sometimes it is a job that fails without telling anyone.