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Alex Finn (post dated 2026-08-03) insists AI companies should market by…

Brief

Alex Finn argues AI marketing should showcase practical benefits rather than scare tactics, praising OpenAI’s 2026-08-03 announcement that an internal model produced 10 new results on long-standing math/theory-CS problems using about $2,000 in GPT-5.6 Sol tokens and noting Qwen ran a similar demo the prior day; he calls to stop “AI escaped” narratives.

Why it matters

Alex Finn (post dated 2026-08-03) insists AI companies should market by highlighting concrete benefits — e.g., curing disease and freeing people from desk work — instead of fear-mongering with lines like “our model is so dangerous and will take your job.”

Key details

  • He praises recent demos: OpenAI announced on 2026-08-03 that an internal next-major model produced 10 new results on long-standing problems in mathematics and theoretical CS using roughly $2,000 of tokens at GPT-5.6 Sol API rates, and he notes Qwen did a similar demo the day before (2026-08-02).
Source evidence

THIS is the type of marketing AI companies should do

Not "ooooo our model is so dangerous and will take your job"

The fear mongering to prove how good your AI is does more damage than good

Instead these companies should be doing what OpenAI did today and Qwen did yesterday

Show how much better AI makes your lives

How it can cure diseases

How it can free you from the shackles of your desk so you can live your life

Hopefully this is the start of a new trend. No more "we set up a sandbox poorly and our AI escaped"

OpenAI (@OpenAI)

An internal version of our next major model produced 10 new results on long-standing open problems in mathematics and theoretical computer science, using roughly $2,000 worth of tokens at GPT-5.6 Sol API rates.

Video

— https://nitter.net/OpenAI/status/2084352161404920316#m