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Starting in August 2026, Google will move Local Services Ads (LSAs) into the main…

Brief

John Wilson warns that, beginning in August 2026, Google will migrate Local Services Ads (LSAs) into the primary Google Ads platform. He emphasizes this will affect all contractors using LSAs and urges them to review Google’s guidance now so they understand the changes and can prepare before the migration occurs.

Why it matters

Starting in August 2026, Google will move Local Services Ads (LSAs) into the main Google Ads platform.

Key details

  • The transition will impact every contractor running LSAs, so operators should review the upcoming changes and prepare before Google makes the switch.
Source evidence

support.google.com/google-ad…

John Wilson (@WilsonCompanies)

Reminder: Starting in August, Google will move LSAs into the main Google Ads platform.

This transition is going to impact every contractor running LSAs, so now is the time to understand what's changing before Google makes the switch.

— https://nitter.net/WilsonCompanies/status/2079931694933577967#m