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Pest control companies adopt a multi-location approach within the same service…

Brief

Pest control companies are using multi-location strategies heavily: the author asserts they do so more than any other industry and cites Austin metro data showing 35% of pest control businesses maintain two or more Google Business Profiles, indicating a common practice of creating multiple local listings within a single service area.

Why it matters

Pest control companies adopt a multi-location approach within the same service area more than any other industry, according to the author.

Key details

  • In the Austin metro area, 35% of pest control companies have two or more Google Business Profiles.
Source evidence

Pest control companies adopt a multi-location approach within the same service area more than any other industry, I think.

In the Austin metro area, for example, 35% of pest control companies have two or more Google Business Profiles.