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On 2026-07-29, @johnarnold lists entities that have sold future revenue streams…

2026-07-29 · 15:58 UTC ·@johnarnold ·0 min read

Brief

John Arnold lists La Liga, Ligue 1, MLS, a proposed Serie A deal, a group of Brazilian clubs, three rugby leagues, University of Utah, FC Barcelona and the Big 12 as examples of organizations selling future revenue streams. He argues such deals are only defensible when funding capex that boosts future cash flow, warns proceeds are usually used for short-term relief, and says the FIFA proposal is merely a temporary cash infusion for current federation leaders that won’t create revenues to repay investors and will damage the game’s long-term health.

Why it matters

On 2026-07-29, @johnarnold lists entities that have sold future revenue streams: La Liga, Ligue 1, MLS, a proposed Serie A deal, a group of Brazilian teams, three rugby leagues, the University of Utah, FC Barcelona, and the Big 12.

Key details

  • Arnold's stated criterion: monetizing future revenues can make sense only if proceeds fund capex that increases future cash flow; he claims too often the proceeds are spent covering short-term financial strain instead.
  • He asserts the FIFA proposal will not generate increased revenues to repay investors and will function as a short-term cash infusion for current federation leaders, harming the long-term health of the sport.
Source evidence

Sports leagues and teams that have sold future revenue streams to meet near-term financial demands:
La Liga, Ligue 1, MLS, Serie A (proposed), group of Brazilian teams, 3 rugby leagues, University of Utah, FC Barcelona, Big 12.

These deals can make sense if for capex that increases future cash flow. Too often, the money is spent covering short term financial strain. The FIFA proposal won't result in increased revenues that act to pay off the investors. It's just a short term cash infusion for current federation leaders to spend at the expense of the long term health of the game.