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Author LoganTGott (post dated 2026-08-03) warns LinkedIn users that the people…

Brief

LoganTGott (Aug 3, 2026) tells LinkedIn users to stop chasing likes and engagement: likers rarely convert while real buyers quietly read for weeks. He argues winning founders stop performing, create a single product/asset behind their content that actually sells, then focus on running the company—his service aims to build that selling layer.

Why it matters

Author LoganTGott (post dated 2026-08-03) warns LinkedIn users that the people who like and engage with posts are 'almost never' the ones who will pay for services or products.

Key details

  • Actual buyers, according to the post, 'lurk silently' and may read content for weeks without interacting, so optimizing for hooks, engagement metrics, and streaks targets the wrong audience.
  • Founders who succeed on LinkedIn 'stopped performing' and instead built 'one thing behind their content' that does the selling; they then return to running their company—Logan implies he helps build that backend selling mechanism.
Source evidence

Get off LinkedIn.

I mean it.

You post, you refresh, you check who liked it, you post again. None of it gets you paid.

Here's what nobody tells you: the people liking your posts are almost never the ones who'll pay you. Your actual buyers are lurking silently, reading for weeks, never touching a button.

So if you're optimizing for the hooks, the engagement, the streak, you're optimizing for the wrong people entirely.

The founders winning off this platform stopped performing for it.

They built one thing behind their content that does the actual selling, and then went back to running their company.

That last part is where we come in...