One of my boys ran his store fully organic for 3 months straight.
Did $30K in sales off organic alone.
Last week he turned on paid ads back on the creatives the market already validated.
7 days later: +59% sales growth.
Still plenty of work left on the store, but for beginners who don’t have thousands sitting around to burn on ads, this is the move:
Start organic.
Let the market tell you what’s working.
Then put money behind it.
Slower, but it protects your pocket