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Frank Bach (@zendadddy) says that after starting at Anthropic he shifted to…

Brief

Frank Bach (Frank ☼ Bach, @zendadddy) describes a shift at Anthropic to a code-first, production-near workflow—avoiding Figma for over a month—and creating a containerized, custom 'Frank-first' tool that blends FigJam, Figma, Loom, Google Docs, and Trello. He reports handing files to engineers, shipping to production, achieving '100x faster' speed, and feeling optimistic about AI.

Why it matters

Frank Bach (@zendadddy) says that after starting at Anthropic he shifted to working 'as close to production as possible,' stopped touching Figma ('it's now been over a month'), and prioritized coding prototypes with real state and depth.

Key details

  • He spun up a container for his first project and built a bespoke, 'Frank-first' tool (part FigJam, part Figma, part Loom, part Google Docs, part Trello) customized to his mental model; he has handed files to engineers and shipped to production.
  • He claims the new workflow makes him '100x faster' and says the change reduced his AI anxiety, leaving him optimistic ('the future is bright, and fun').
Source evidence

The future belongs to designers who build.

Frank ☼ Bach (@zendadddy)

When I started at Anthropic, I challenged myself to work as close to production as possible.

That meant working in code and spinning up prototypes with real states and depth, not just simple flows.

Soon, I realized I hadn’t touched Figma in a week. It's now been over a month.

So I thought: what if I just kept working this way? I zoomed out and spun up a container for my first project, so I could add a second, third, and eventually as many projects as I needed. I customized everything around what I needed, how I work, and how my brain works. Not a diss to any creative tools. But you can’t really beat a tool that matches your mental model.

What came out of it is a fully custom, Frank-first tool that’s part FigJam, part Figma, part Loom, part Google Docs, and part Trello except it’s built entirely around how I actually think.

I’ve already handed files off to engineers and shipped to production using it.

At this point, I can’t really imagine working any other way. And I'm moving 100x faster. I had a lot of anxiety around AI, but I truly feel like the future is bright, and fun.

— https://nitter.net/zendadddy/status/2085867512999419971#m