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HubSpot & Salesforce are lying to you

Brief

Benjamin Dennehy frames HubSpot and Salesforce sales guidance as marketer-written doctrine that harms real-world selling, especially around consultative selling. The newsletter is short, polemical, and promotional, with most of its substance deferred to an external video rather than presented directly. It offers strong claims about conversion performance and prospecting tactics but includes no quantitative evidence or operational detail in the email itself.

Cleaned source text

title: HubSpot & Salesforce are lying to you

author: Benjamin

content_type: newsletter

publication: uksmosthatedsalestrainer.com

published: 2026-02-12T14:24:42+00:00

source_url: gmail://19c523d90c3f0a5c

word_count: 336

Written by marketers. Who've never closed a deal in their life.

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Spencer,

Consultative selling is bollocks.

There. I said it.

And I've got the receipts.

HubSpot and Salesforce have been pumping out this garbage for years.

Dressed up in fancy language. Shared by your sales manager on Monday morning. Read like it's the bloody Bible.

And it's making you WORSE at selling.

→ WATCH: Consultative Selling Is BOLLOCKS (HubSpot& Salesforce EXPOSED)

Here's what I actually break down: ✓ Why Salesforce's "5 Principles" read like a yoga retreat brochure — not a sales strategy ✓ The advice HubSpot gives that sounds smart but will kill your conversions dead ✓ Why researching your prospect is a complete waste of your time ✓ The one thing that ACTUALLY builds authority in a sales meeting ✓ My favourite presumptive question that shifts the entire dynamic with prospects

This isn't me being contrarian for the sake of it.

This is me watching salespeople get lied to.

By tech companies. Written by marketers. Who've never closed a deal in their life.

You deserve better than motivational memes and recycled platitudes.

\- Benjamin "Bollocks Detector" Dennehy

Sent to: spencer@abolyn.com

Benjamin Dennehy, 7 Bell Yard, London, WC2A 2JR, United Kingdom