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Today at lunch: How I build businesses I don’t plan on running

2026-01-23 · 13:35 UTC ·Michael Girdley ·2 min read

Brief

Michael Girdley’s short newsletter is primarily an event reminder and lead-generation email rather than a substantive essay. It promotes a free January 23, 2026 incubation lecture focused on starting companies the founder does not intend to operate long-term, promising anecdotes from four ventures, audience Q&A, and a free ebook for live attendees, but it provides no concrete framework, metrics, or technical details in the email itself.

Cleaned source text

title: Today at lunch: How I build businesses I don’t plan on running

author: Michael Girdley

content_type: newsletter

publication: girdley.com

published: 2026-01-23T13:35:28+00:00

source_url: gmail://19beb113680b93f8

word_count: 433

Plus a bonus if you show up live. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

January 23, 2026

❌Don’t want to hear about my lectures? Click here and I’ll take you off the list.

Hi folks,

Just a quick reminder that today at lunch I’m hosting a free lecture on incubation.

In other words: how I build companies from scratch, that I don’t plan to run myself.

I’ll be sharing the startup stories behind at least 4 of my ventures, what worked, what didn’t, and a lot of hard lessons I’ve learned along the way.

But I’m most excited for taking your questions. These conversations always get interesting.

So RSVP here, then hop on the Zoom call today at 12 CT / 1 ET.

Plus, I’ll sweeten the deal: everyone that shows up live will get a free copy of my ebook on starting low-risk businesses , called, uh… The Low Risk Business. (Table of contents below - it’s packed.)

Thanks, and see you at lunch!

Michael

The Low Risk Business (Table of Contents)

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